The house of Bvlgari launches their new fragrance Bvlgari Man Wood Essence in July 2018, as a part of the Bvlgari Man collection. The philosophy of the new fragrance is based on the balance between the urban life of a modern man and the call of nature.
Bvlgari Man Wood Essence combines an accord of woods – wood barks, resins and essences – mixed with spicy notes. Italian citrus zest along with coriander leaf gives a fresh, green character in the opening, leading to an intense woody cypress, vetiver and cedar accord based on benzoin resins.
The face of the advertising campaign is Canadian model and actor Nick Bateman. The fragrance is available as a 60 and 100 ml Eau de Parfum.